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INTEGRATED MARKETING INFOGRAPHIC









66%

of Americans ages 24-35 own a smartphone

Nielson 2012

80%

of mobile users prefer locally relevant advertising

75%

are more likely to take an action after seeing a location-specific message

Mobile Audience Insights Report from JiWire 2012

Mobile

Mobile Marketing reaches local customers and prospects when they’re searching online away from the traditional home or office environment. The increase of smart phones, tablets, and mobile devices makes mobile marketing a necessity for any business. Mobile ads drive leads to your floor and reach customers on their smart phones. It’s an effective, affordable marketing platform to reach local customers.

Mobile businesses can target through geo-location, ads and QR Codes. Everything GannettLocal produces is mobile-optimized, from our websites to our SEO.  Mobile packages include free call tracking, a free mobile-ready landing page, or link to your existing site, and a monthly review of analytics and performance. Mobile users are searching for local, relevant businesses on the go; increase your traffic, brand exposure and organic search engine rankings with our optimized mobile services.

Product Benefits
  • Optimizes listings on Google, Yahoo, Bing
  • Delivers targeted mobile search ads
  • Attracts customers who are already searching in your immediate area
  • Presents an easy-to-navigate, mobile user-friendly experience for customers

Proof of Performance
Let Customers Call No Matter Where They Are

Industry: Local Garage Door Service Provides

The Story: GannettLocal was contacted by a client that had little to no online presence. Though the client was initially skeptical of marketing their business online, they were intrigued at the prospect of advertising their business to different customers and different demographics online.

Starting with a lackluster web presence, GannettLocal worked to improve user experience and online exposure by optimizing their website and creating mobile search advertisements that utilized click-to-call that allowed customers to contact the client immediately.

GannettLocal Result:

  • Ranking #1 or #2 for all targeted keywords in a highly competitive space
  • 500% increase in daily web visits
  • 41.9% conversion rate
  • Average call duration of 2.47 minutes